THE OPUS GROUP, EXPERIENTIAL MARKETING, IRELAND LIMITED

Overview

The Opus Group, Experiential Marketing, Ireland Limited is a global experiential marketing network based in Ireland. The company operates as a collective of agencies including Opus Agency, MAS, TENCUE, and Verve, an events agency founded in 1991 by Ronan Traynor. Verve, which serves clients such as Coca-Cola, Diageo, and Google, was acquired by The Opus Group in December 2022. The group now operates from offices in Brooklyn, Berkeley, Seattle, Portland, London, and Dublin, with a focus on delivering experiential marketing that drives brand action. Key clients include Google, Microsoft, and Salesforce. The acquisition expands the group's global reach and capabilities, particularly in EMEA event and experiential marketing. The name suggests a focus on experiential and events-based marketing. Beyond registry-level identification, no further business details are publicly captured.

Location & registered address

41 Central Chambers

Dame Court

Dublin 2

Dublin

Ireland

Industry classification

NACE Rev. 2 — 73.11

Class 73.11 covers advertising agency activities — creating and placing advertising campaigns across media.

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